Roll Deeper is a small games company in Menomonie, Wisconsin. We make dice-based games for the table and built for connection, for memory, for the kind of conversations that don't quite know how to start.
The games aren't all the same. Each has its own dice, its own rituals, its own feelings. What they share is a belief that the right prompt, at the right moment, held by the right people, can do something a planned conversation can't.
About the founder
Roll Deeper was founded by Ryan Leckel in 2025.
His background is in Applied Social Science, peer support practice, and restorative and social justice frameworks. He spent years before Roll Deeper working in peer support and community spaces, and the games are shaped by what he learned there: that depth doesn't come from pressure, that bravery is something rooms make space for, and that the best questions are the ones that leave room for the answer to surprise you.
He lives and works in Wisconsin, where most of the design happens at the same kitchen table the games are meant for.
What We Believe
A few things that shape how we make these games:
We don't sell on Amazon. The labor practices, the platform dynamics, and the way it flattens small makers into commodity listings are incompatible with what we're trying to build.
Permission, not protection. We design for bravery, not for safety from depth. The games hold space; they don't shield from it. Prompts trust people to choose what they bring.
Made with care, made to last. Each game is designed end to end by a single person, in a small Wisconsin studio, for the people who will sit with it for years.
Source ethics matter. We've cut beautiful material from games because the relationship to that material was wrong. If using something would harm the people behind it, we don't use it.
Access is owed, not earned. We price for the people we want at the table, not just the ones who can afford the premium tier.
The work is the work. We don't manufacture urgency, gamify engagement, or design for compulsion. The dice roll, the prompt lands, the room responds.
What’s Next?
The first three games, The Part They Remember, How It Felt, and Poetry & Metaphor, launch on Kickstarter in November 2026. More are in development. We're in this for the long arc.